Songita Banerjee Verma
The rise of virtual societies on the web in the form of social networking sites, micro communities, independent blogs and news blogs is creating a new marketplace for companies.
Social media enjoys all the necessary ingredients of what a marketer can think of. From presence, relevance, reach, timing to buzz that [...]
Archive for February, 2008
Microsoft + Yahoo > Google? (Leading a new wave in Social Networking)
February 2, 2008If Microsoft’s bid for Yahoo! comes through, it might open up a new chapter in social networking.Microsoft has been facing the heat from Google while Yahoo’s efforts in social networking haven’t created the much required impact. Yahoo’s social networking strategy combined with Microsoft’s third party advertiser program with Facebook might help the combined entity to [...]
Microsoft Offers To Buy Yahoo For $44.6 Billion
February 1, 2008Microsoft offers to buy Yahoo! for $ 44.6 billion. Yes, you have heard it right. Keep watching this space. A lowdown of what this means to the technology industry, the web2.0 world and shape of things to come.Keep reading….coming soon.Songita